Chelsea Reveal Third Kit For New Season

Chelsea have today unveiled their new third kit for the upcoming 2012/13 Premier League season. The kit is designed and manufactured by club’s official kit sponsors adidas. 

The strip is a striking combination of flaming ‘sun’ yellow and black, and also includes the iconic adidas three stripe detail through the arms and a strong fading graphic to the façade of the chest. The sun yellow colour may look familiar as it has adorned many Chelsea kits since the 1960s but looks more striking than ever in this modern and sharp design.

The striking sun graphic on the front of the black shirt creates a contrast in colours, giving the impression of power, while the fade in the graphic represents speed. The Chelsea badge is black and white and stands out against the sun graphic.

The 2012/13 shirtfeatures the adidas Techfit™ technology in the playing shirt which is proven to enhance performance. TechFit™ – The players’ kit will incorporate adidas’ cutting edge TechFit™ technology to help improve speed, increased endurance capabilities and enhanced awareness. This works by stabilising and focusing the muscles’ energy to generate explosive acceleration and deliver maximum power output.

Climacool™ -The shirts also feature adidas ClimaCool™ technology, a mixture of heat and moisture controlling materials, ventilation channels and 3D fabrics which improve air flow to the skin in the key heat zones. Sun coloured mesh panel also feature on the sleeves of the shirt for better breathability in core sweat zones.

The new third kit will feature during the 2012/13 season and will be available to buy on 9 August. However fans can pre-order online at www.chelseafc.com/megastore

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s